03Specialty Coffee · B2B · Digital

KAWA COFFEE

Specialty coffee, from product to business experience.

Services
Brand Direction · Digital · B2B Experience · Campaign
Role
Art direction; visual design and illustrated elements for the B2B website
Kawa Coffee business website shown on a laptop beside coffee cups and beans
KAWA Coffee · Business experience

Context / Challenge

Kawa Coffee’s business offer brings artisan roasting, traceability and specialty coffee into everyday workplace environments.

The published scope shown here centres on the visual design and illustrated elements of the B2B website.

Make Kawa’s coffee expertise legible and desirable to professional audiences without losing the craft and origin behind the product.

Big idea

Coffee expertise translated into a clear business experience.

05 · B2B experience

From sourcing knowledge to the workplace.

The responsive experience presents Kawa’s roasting expertise and helps professional customers understand how specialty coffee can enter their working environment.

06 · Extended brand direction

A wider ecosystem remains to be documented.

The full case is structured to expand across product, campaigns, events and content when approved materials and exact credits are supplied.

TODO — Supply approved product, campaign, event and content assets; confirm exact responsibilities for each expression.

Credits / Scope

TODO — Add approved client, agency/employer, collaborators, photography, development and exact personal scope before production launch.

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